Marketing questions, answered honestly.
Everything you need to know about marketing your Gulf Coast business, from pricing and timelines to strategy and results. No fluff, no jargon, just straight answers.
Pricing & investment.
What marketing services cost and what you can expect to invest.
How much does a marketing agency cost per month?
Pricing depends on the services you need and the scope of work. At Mullins Media, packages typically range from $500/month for basic social media management to $3,000–$5,000+/month for full-service marketing with video production, SEO, paid ads and CRM automation. We always start with a free strategy session to understand your goals and budget before recommending anything. No surprises, no hidden fees.
How much does professional video production cost?
It depends on length, complexity and deliverables. A basic brand video or social media reel typically ranges from $800–$2,500. A full commercial or brand film with multiple locations, actors and professional editing can range from $3,000–$10,000+. We provide a detailed quote after a free discovery call.
How much does SEO cost for a small business?
Local SEO for a small Gulf Coast business typically ranges from $500–$1,500/month depending on how competitive your market is and the scope of work. That includes on-page optimization, Google Business Profile management, local citation building and monthly reporting. Paid advertising on Google and Meta is managed on top of this, with a separate ad spend budget that you control.
Do you require long-term contracts?
No. We work on month-to-month agreements because we believe we should earn your business every month. We do offer discounts for 6- or 12-month agreements if you want to commit.
Do you offer payment plans or flexible billing?
Yes. Ongoing services are billed monthly. For one-time projects like video production or website builds, we typically require a 50% deposit up front with the rest due at completion. We are always happy to discuss flexible arrangements.
Results, timelines & expectations.
How long marketing takes to work and what you can realistically expect.
How long does SEO take to work?
SEO is a long-term investment. Most businesses see meaningful improvements in rankings and organic traffic within 3–6 months, with bigger results at 6–12 months. Local SEO in Google Maps often moves faster, sometimes within 60–90 days. It depends on your website, your competition and how aggressively we execute.
How quickly will I see results from Google Ads?
Paid advertising on Google and Meta can bring in leads within the first 1–2 weeks of going live. The first 30–60 days are an optimization period where we gather data, test ads and refine targeting, and most clients see their best results after 60–90 days.
What kind of results can I realistically expect?
Results depend on your industry, competition, budget and starting point, so we do not promise numbers up front. In your free strategy session we give you honest, realistic projections for your situation, not inflated promises designed to close a sale, and then we report your actual leads and costs every month.
How do you measure and report on results?
Every month you get a report with rankings, traffic, leads, ad performance and return on spend. We use Google Analytics, Google Search Console and our own reporting dashboards, so you always know what is working, what is not and what we are doing about it. No vanity metrics, just the numbers that matter to your business.
Working with us.
How we work and what to expect when you partner with Mullins Media.
What makes Mullins Media different from other marketing agencies?
Three things. We are local: based in D’Iberville, we understand the Gulf Coast market. We are full-service: ads, SEO, CRM automation, content, video and photography under one roof, so there is no finger-pointing between vendors. And we are results-focused: we measure everything and make decisions from data. We also do not lock you into long contracts.
Do you work with businesses outside the Gulf Coast?
Our focus and deepest expertise is the Mississippi Gulf Coast, but we work with select clients across the Southeast and beyond. Gulf Coast businesses get the added benefit of our local market knowledge. We are happy to talk through your situation on a free strategy call.
What is your onboarding process like?
We start with an onboarding session to learn your business, brand, customers and goals. Then we audit your current marketing, build your strategy and present it for your approval before we start executing. Most clients are fully onboarded within about two weeks.
How involved do I need to be in the process?
As involved as you want to be. Some clients prefer to be hands-off with monthly reports and content approvals; others like weekly check-ins. The minimum is reviewing and approving content before it goes live, which typically takes 30–60 minutes a month.
What is GoHighLevel and why do you use it?
GoHighLevel (GHL) is an all-in-one marketing and CRM platform. It combines your CRM, email and text marketing, appointment booking, pipelines and reporting in one place. We use it every day to build lead follow-up systems for our clients, and many businesses respond to leads much faster after switching to it.
Video & photography questions.
Common questions about our in-house creative production.
How long does a video production project take?
A simple social reel or short brand video usually takes 5–10 business days from shoot to final delivery. A full commercial or brand film typically takes 3–6 weeks from concept to delivery, including planning, the shoot and editing. Rush delivery is available for time-sensitive projects.
Do I need to provide a script or concept for video production?
Not at all, that is our job. We handle concept, scripting, storyboarding, filming and editing, and present the concept for your approval before production starts. If you already have ideas or a script, we are happy to work from them.
What types of businesses do you photograph?
Almost every kind: restaurants and food businesses, retail stores, professional services, healthcare, real estate, construction and contracting, hospitality and more. We also offer aerial drone photography for real estate, construction and events.
Can you help with social media content photography on an ongoing basis?
Yes, it is one of our most popular services. With a monthly content photography package we come to your location on a regular schedule and build a library of branded photos for your social media, website and marketing, so you always have fresh, professional images.
Local SEO & digital ads.
Answers about SEO, Google Ads and digital marketing for Gulf Coast businesses.
What is local SEO and why does it matter for my business?
Local SEO is optimizing your online presence so you appear when people nearby search for what you offer. That includes ranking in Google Maps (the “3-pack”), local search results and voice search. For most Gulf Coast businesses it is one of the highest-return investments available, because it puts you in front of people who are actively looking for what you sell.
What is the difference between SEO and Google Ads?
SEO improves your free, organic rankings on Google. It takes time to build but keeps producing results without paying per click. Google Ads appear at the top of search results right away, and you pay each time someone clicks. For most businesses the best approach is both: ads for leads now while SEO builds long-term visibility.
How do I know if my current marketing is working?
Ask yourself: how many leads did you get last month, what was your cost per lead, which channel brought the most and how many leads became customers? If those are hard to answer, your marketing probably is not working as well as it could. We help you set up tracking so you always have clear answers.
Should I be running Facebook Ads or Google Ads?
Google Ads capture demand: people actively searching for your service right now. Facebook and Instagram ads create demand: they build awareness with people who fit your ideal customer but are not searching yet. Most Gulf Coast businesses benefit from both, but with a limited budget we usually recommend starting with Google Ads for the fastest return.
Still have questions? Let’s talk.
Book a free 30-minute strategy session and get answers for your specific business. No obligation, no pressure.